Markets & trends
Clean beauty: A nebulous concept in search of a definition
Clean beauty rules and, actually, dominates absolutely all trends in the beauty industry, from the United States to Europe and Asia, even...
Asia, the new promised land of alternative perfumery?
Asia’s interest in perfumes is growing as consumers’ tastes are gaining sophistication. This is a boon for confidential niche brands,...
How TikTok disrupts traditional perfume codes
Unlike what people might have thought intuitively, the video-centred social network has become one of the favourite playgrounds of young...
Wrinkles, imperfections, firmness: Skincare leads the way in beauty trends
Largely shunned during the pandemic, makeup returned to the spotlight in 2022 with the help of social networks but did not return to its...
The age of connection: 5 predictions for 2023 and beyond
In their latest white paper, Cosmetics Inspiration & Creation unveils 5 key trends that will shape the beauty industry in 2023 and...
PSYCARE: The emergence of a new beauty category
Amid an unprecedented backdrop of political tensions, recession, war, and climate emergency, the notion of holistic beauty, which has...
Trends: ’Status skin’ is the minimalist beauty routine getting love on TikTok
After ’skinimalism,’ meet ’status skin’, a beauty routine defined by a natural, minimalist approach, light years away from the contouring...
France: how solid cosmetics are gaining ground in beauty hygiene departments
Conditioners, deodorants, makeup removers… the solid cosmetics offering is broadening, and the number of brands taking their chance on...
Sales of refillable perfumes and cosmetics are booming in France, NPD finds
Refills are not only for shower, bath or body care products sold in supermarkets! In order to meet new consumer expectations, luxury...
Who were the most powerful beauty influencers of 2022?
Social networks have become trend incubators, determining the success of new products, as well as the rise of new tips, techniques, and...
